Altus has a brand-new look! Renowned as a reference in technological solutions for industrial automation for over 40 years, the company has just launched its new corporate website. This key initiative reflects Altus' commitment to delivering the best possible experience for our clients, partners, and users of our cutting-edge technologies.
Why a new website?
With the growing demand for agility and easy access to accurate, high-quality information, the new website was designed to become the primary gateway to the Altus universe online. Aligned with the latest trends in usability and design, it has been carefully crafted to provide a distinctive and immersive experience with the Altus brand.
More than just a digital showcase, the website serves as a strategic touchpoint, strengthening the connection between the company and the professionals who rely on our solutions and products in their daily operations.
What’s new?
The new Altus website represents a significant digital transformation, designed to better meet the needs of our clients and partners. Based on extensive research and direct user feedback, we’ve implemented improvements to deliver a smoother, more intuitive experience, fully aligned with the latest technological advancements in the market.
Additionally, the updated website reflects the new positioning of our programmable controllers, remote terminal units, and other control products developed and marketed by the company.
Here are the key changes and enhancements introduced with the new website:
Alignment with the new structure of the Nexto products
We recently realigned the positioning strategy for some of Altus' key product series. The product families previously known as the Nexto Series, Nexto Jet, Nexto Xpress, and Hadron Xtorm are now unified under Nexto SystemThis change strengthens the integration of our control solutions, creating a complete ecosystem of high-performance PLCs and RTUs designed to meet demands of varying complexities across a wide range of industries.
The new website fully reflects this strategy, presenting detailed information about the Nexto System in a clear and organized way across multiple pages, accessible through the Control and I/O menu.
Enhanced User Experience (UX)
At Altus, our clients are at the heart of everything we do. Every action we take is designed to deliver a unique experience to professionals who rely on our technology. For this reason, user experience has been a top priority from the very first click, with simplified menus, clear navigation, and modern layouts that make interacting with our content easier and more enjoyable.
With this in mind, the new website has been completely redesigned to ensure intuitive and responsive navigation across all devices. Visitors can now access information about products, services, and solutions more quickly and effortlessly. Additionally, the site has been fully optimized for mobile devices, providing a consistent and seamless experience regardless of the device used.
Streamlined access to technical documentation
We understand that technical documentation is essential for the work of engineers, programmers, and automation technicians. That’s why we’ve revamped our Knowledge Base, a dedicated area for tutorials and technical articles about Altus products. This section now features advanced navigability tools, including enhanced search functionality and improved organization, saving users valuable time.
As part of these upgrades, we’ve also introduced a new virtual technical support assistant via chat. Powered by artificial intelligence, this assistant enhances the user experience by simplifying navigation and making it easier to locate technical documentation within the Knowledge Base. It provides fast and accurate answers to users' most common questions.
Explore the new Altus Knowledge Base
Alignment with digital marketing best practices
Built on WordPress, one of the world’s most widely used frameworks for web development, the new Altus website has been designed to optimize Search Engine Optimization (SEO), ensuring quick and efficient access to the most relevant information. Additionally, the site now features faster loading times and enhanced integrations with social media and other digital platforms used by the company.
We’ve also implemented custom metrics to monitor visitor behavior on our site, providing deeper insights into the needs of those interacting with our brand. These insights allow us to continuously refine our digital strategies, delivering even more valuable content to users of Altus technology.
A digital platform designed for international expansion
The new Altus' website also strengthens the company’s internationalization strategy by presenting a modern image aligned with global standards of quality and technology. With strategic design and content, the platform highlights Altus’ expertise in advanced solutions for global industries, effectively communicating its competitive advantages.
As the company’s digital home, the website serves as a virtual showcase to attract new clients and partners in key markets. This approach reinforces Altus’ position as a leader in industrial automation, expanding its presence on the international stage.
A stronger, more efficient communication channel
In addition to being a comprehensive source of information about our products and services, the new website simplifies contact with our support, technical assistance, and sales teams. This closer connection is one of Altus’ key differentiators, reaffirming our commitment to standing by our clients and consistently delivering agile and effective solutions to the challenges of the global industry.
We want to hear your opinion!
We invite you to visit our new website and explore the updates we’ve prepared. Visit our website to see how we’re evolving to better meet your needs.
As we’ve mentioned, our clients are at the heart of everything we do at Altus. That’s why your feedback is so important to us! We encourage you to share your impressions of the new website and send us your thoughts using the form below. Whether it’s a critique, a compliment, or a suggestion for improvement, we’re eager to hear how we can further enhance your experience, as well as that of all the professionals who rely on Altus technologies and solution.
